In an attempt to explain the recurring pattern of changing doctrinal positions the February 2017 study edition of the Watchtower states: “The Governing Body is neither inspired nor infallible. Therefore, it can err in doctrinal matters or in organizational direction. In fact, the Watch Tower Publications Index includes the heading “Beliefs Clarified,” which lists adjustments […]
Based on research and theory by Robert Jay Lifton, Margaret Singer, Edgar Schein, Louis Jolyon West, and others who studied brainwashing in Maoist China as well as cognitive dissonance theory by Leon Festinger, Steven Hassan developed the BITE Model to describe the specific methods that cults use to recruit and maintain control over people. “BITE” stands for Behavior, Information, Thought, and Emotional control.